Privacy Policy

1. Introduction

Emerge Empire (“we,” “us,” “our”) is committed to protecting the privacy and confidentiality of our clients’ personal and financial information.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information in compliance with applicable privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and relevant provincial laws.

By engaging our services or visiting our website, you consent to the practices described in this policy.

2. Information We Collect

We may collect personal and financial information necessary to provide investment, financial planning, and advisory services, including but not limited to:

Personal Identification Information

  • Full name

  • Date of birth

  • Address

  • Email address

  • Phone number

  • Government-issued identification (where required)

  • Social Insurance Number

Financial Information

  • Income and employment details

  • Banking information

  • Investment accounts and holdings

  • Insurance details

  • Tax information

  • Credit history (when applicable)

Technical Information

  • IP address

  • Website usage data

  • Cookies and analytics data (if applicable)

3. How We Collect Information

We collect information through:

  • Client intake forms and onboarding documents

  • Meetings, consultations, and communications

  • Online forms or secure portals

  • Third-party providers (with client consent or as permitted by law)

4. Purpose of Collection

We collect and use personal information to:

  • Provide financial planning and investment advisory services

  • Comply with legal and regulatory requirements

  • Verify identity and prevent fraud

  • Communicate with clients

  • Maintain accurate client records

  • Improve our services and client experience

5. Consent

We obtain consent for the collection, use, and disclosure of personal information except where otherwise permitted or required by law.

Consent may be:

  • Express (written or verbal)

  • Implied, where appropriate

Clients may withdraw consent at any time, subject to legal or contractual restrictions.

6. Disclosure of Information

We do not sell or rent personal information.

We may disclose information to:

  • Regulatory bodies and government authorities as required

  • Custodians, insurers, and investment product providers

  • Professional advisors (lawyers, accountants, compliance consultants)

  • Technology providers who assist in delivering our services

All third parties are required to maintain appropriate confidentiality and security safeguards.

7. Safeguards & Security

We protect personal information using physical, administrative, and technical safeguards, including:

  • Secure electronic storage systems

  • Encryption and access controls

  • Confidentiality agreements with staff and contractors

  • Regular security reviews

Access to information is limited to authorized personnel only.

8. Retention of Information

We retain personal information only as long as necessary to:

  • Fulfill the purposes for which it was collected

  • Meet legal, regulatory, and professional obligations

When information is no longer required, it is securely destroyed or anonymized.

9. Accuracy of Information

We take reasonable steps to ensure personal information is accurate and up to date. Clients are encouraged to notify us of any changes to their information.

10. Client Access & Corrections

Clients have the right to:

  • Request access to their personal information

  • Request corrections to inaccurate or incomplete information

Requests must be submitted in writing. Identity verification may be required before access is granted.

 

11. Cookies & Website Use (Optional)

Our website may use cookies or similar technologies to:

  • Improve website functionality

  • Analyze usage and performance

Users may disable cookies through their browser settings.

12. Cross-Border Data Transfers

In some cases, personal information may be stored or processed outside of Canada. When this occurs, information is protected in accordance with applicable privacy laws.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on our website with the revised effective date.

14. Complaints & Inquiries

If you have questions, concerns, or complaints regarding this Privacy Policy or how your information is handled, please contact:

Privacy Officer
Tara Johnson
📧 taraj.emergeempire@outlook.com
📍 Central Alberta

If concerns are not resolved, individuals may contact the Office of the Privacy Commissioner of Canada.

15. Effective Date

This Privacy Policy is effective as of January 15, 2025.